In Asia Pacific Region, Adding Extras to Water Can Fortify the Bottom Line July 13, 2011Richard Hall, Managing Director, Retail Measurement Services – APMEA, Nielsen Water is the essence of life. So

Rural India Presents Notable Growth Opportunity July 14, 2011Prashant Singh, VP, Nielsen India Executing the ‘growth’ agenda is priority number one for marketers in growth economies like India. Prim